Our Story

Nova Feeds is a provider of nutritional animal feed solutions to the agricultural sector in Southern Africa.

Our foundations are built upon serving generations of farmers, understanding their specific requirements in the business of animal farming and partnering with our enthusiasm, technologies, innovation and reliability.

Our Technical Advisors work with our customers in the field, developing nutritional solutions that maximise specie potential and are recognised within the industry.

Nova Feeds is proud of its history that goes back to 1963 and the first factory was built in Malmesbury in 1965.

Although feed has been marketed under various names including Bokomo Feeds and Pioneer Feeds, feed is now marketed under the Nova Feeds brand, which was launched in March 2006.

The name, Nova Feeds, is derived from one of the business’ core values: Innovation. Nova Feeds believes this is a key element for continuous development to the benefit of the company, its clients and the industry.


Nova Feeds manufactures a wide range of animal feed in their four feed mills allowing a national distribution network, Paterson, Malmesbury, George and Pretoria.

Each Mill supports a wide regional delivery footprint, with experienced Technical Advisor’s available to assess, advise and partner with farmers.

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